Data-Driven Retail Insights: Understanding Shopper Habits and Emerging Trends
Retail
A Step-By-Step Guide: Unraveling the Magic of Store Segmentation with K-means Clustering in R
In this step-by-step guide, we delve into retail analytics, focusing on store segmentation using K-means clustering in R. We walk you through preparing your data, performing K-means clustering, analyzing the clusters, and visualizing the results. This guide is designed to help retailers leverage their data to make informed decisions and drive their business forward.
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